Quick answer: An artwork proof confirms the visual production instructions for branding and packaging; it does not prove every physical or functional property of the product. Buyers should approve the exact artwork version, placement, colors, text, barcode/QR data and package/label layout before that file is released to production.
What should buyers check on a custom toy artwork proof?
| Area | What to verify |
|---|---|
| Product reference | The proof is attached to the correct product/SKU and color/version. |
| Artwork version | File name/revision is the final buyer-approved version. |
| Logo / design | Correct artwork, colors, orientation, size and position. |
| Branding method | The proof matches the decoration route being quoted and sampled. |
| Text | Spelling, numbers, URLs, contact information and campaign copy are correct. |
| Barcode / QR code | Correct data, adequate final size and buyer-approved placement; test scannability where relevant. |
| Packaging layout | Front/back/sides, fold/cut areas, inserts, labels and required panels are identified. |
| Warnings / marks | Buyer/importer-required language or product-specific fields are included where applicable. |
| Approval status | Who approved, when, and which file/version controls production. |
What does an artwork proof not confirm?
- Actual material feel, size tolerance or product function
- Final ink adhesion or appearance on every curved, soft or textured surface
- Physical color matching under real production conditions
- Packaging strength or actual assembled fit
- Product compliance or laboratory-test results
When is a physical sample more important than an artwork proof?
- New product or unfamiliar material/surface
- Direct printing on curved, flexible, soft or textured products
- Dedicated color matching
- Retail packaging fit, inserts or structural packaging changes
- Electronic or function-critical products
- Projects where the buyer requires an approved physical reference before production
What happens if artwork changes after approval?
Issue a new proof/version and determine whether the change also needs a new sample, quotation or production schedule. The production record should identify which artwork version replaced the earlier approval.
Is an artwork proof the same as a product sample?
No. A proof controls visual artwork and layout. A physical sample or other evidence may still be needed to confirm product, material, function, print quality or packaging fit.
Should QR codes be tested before production?
Yes when a QR code is part of the project. The buyer should confirm the destination URL/content and test the final-size proof or printed sample where appropriate.
Related Buyer Resources
Private-Label Packaging · Packaging & Artwork Checklist · Sample Approval · Sampling & QC · Request an Artwork Review